Azreena Azizan is a common name in tech and innovation scene in Malaysia. Currently she is attached to CREST – Collaborative Research in Engineering, Science & Technology. She is heading CREST’s Johor office as Program Director. I am proud and honoured to share her viewpoints on Innovation, Creativity and Entrepreneurship held recently. Here’s the edited excerpt:
Have you heard of OYO ? It is a start up from Haryana, India. They were valued at USD$5billion in September 2018 and raised USD$1billion in the same year. OYO is a website that runs booking for budget lodging. Check Wikipedia about OYO here.
It is common in many organizations to have multi-generational challenge. Today’s speed of change force everyone to move out from their comfort zones. Here I wish to share a short case study from an organization uses co-creation as a facilitative tool in building Innovation Culture.