I believe in hard times like now, the government has to be more creative and innovative. The rest of us should also adopt creativity and innovation to manoeuvre this crisis successfully. I fully convinced only with resilience we will be able to overcome any type of crisis.

We have come to these conclusions that organizations should spend less on building the innovation’s capacity. To make success with innovation initiatives, corporations need to consider the innovation ability —the business model, customer experiences, and the service system— that become the value drivers.